we love lifestyle photos and we love repeat clients!

Learning about a brand / company for 1 shoot is an easy task but learning about a brand, the people behind it, and their ethos after multiple shoots is a different task, and one we really love. The more we get to know Rebecca and her team the better idea we get about who she is as a mompreneur, what her company is all about, and the types of imagery that best speak to both her, her brand, and her audience. Every time we shoot it feels like things get easier and our photos get better, and this session (like our others) is no exception!

We met up at one of her recent projects in Oakville where we focused more on ‘working’ photos than usual. For Rebecca this means planning in her notebook, keeping up on social media, staging the house, and having her own time at home reading, going for a run, and doing mom things like cleaning up. All the things, and photos, that really speak to her and her company.

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ONE OF OUR FAVOURITE THINGS IS TO WORK WITH REPEATING CLIENTS TO CONTINUE BUILDING OUR RELATIONSHIP TOGETHER

The last time we shot with Rebecca and her team things were different. There were contractors finishing up, plastic wrap everywhere, and it was chaotic. When we started planning this new shoot we said, let’s slow things down. Rebecca Hay Designs were working on putting together a showroom for a new development in Aurora and before going in to shoot we made a game plan that included a moodboard, outfit changes, and even a make up artist!

Our last session together was very documentary focused, shooting as things were happening and being a fly on the wall but for this session we took a more intentional and lifestyle approach to shooting.

Rebecca put herself into her showroom demonstrating how this model home can be used everyday by the on-the-go, always working, woman and even the “where do these toys even come from?!” real life mom.

For most of this shoot we rotated between individually shooting setups, reflecting, giving direction, and even a little bit of prop styling (a la effortless throwing toys everywhere).

See more photos down below…